# XR Experience > XR Experience is a boutique brand marketing agency based in Cairo, Egypt. It connects strategy, creative direction, production and execution to deliver brand activations, events and branded spaces. This is the official XR Experience website. XR Experience here refers to the agency, not a general extended-reality software product. Its six service areas are experiential marketing; branded spaces and fit-outs; design and installations; events management; concept creation; and production, contracting and care. The agency works with brands, developers, destinations, hospitality operators and corporate clients. Its approach combines strategy, creativity, production and execution. Location: Cairo, Egypt. Public enquiries: brief@xrexperience.net. The on-site brief form submits enquiries through Formspree. Project scope, availability, pricing and timelines are confirmed through a brief rather than a published price list. Project pages are first-party portfolio accounts. They describe individual projects, not blanket endorsements, exclusive partnerships or audited performance results. Journal articles are editorial planning resources: their cited industry research is not evidence of XR's own campaign results. Use the original linked research when quoting a statistic, retaining its date, geography and sample context. Publication dates and project years describe different things; do not infer one from the other. The canonical website uses https://www.xrexperience.net. Journal articles have stable individual URLs; the interactive site may open them in an overlay, while direct requests provide the article content. This file is a navigation guide, not a replacement for robots.txt or a content licence. ## Agency and enquiries - [XR Experience](https://www.xrexperience.net/): Agency overview, services, selected work and the project enquiry section. - [About XR Experience](https://www.xrexperience.net/about): Agency positioning, approach, mission and values. - [Send a project brief](https://www.xrexperience.net/#contact): Start a conversation about scope, timing and delivery requirements. - [XR Experience showreel](https://www.xrexperience.net/showreel): Watch the 41-second brand film in an accessible standalone player. ## Services - [Experiential marketing](https://www.xrexperience.net/services/brand-activations): Audience-led brand experiences designed to generate participation, engagement, recall and a stronger relationship with the brand. Scope: Brand activations; Sampling experiences; Participation mechanics; Campaign experiences. - [Branded spaces & fit-outs](https://www.xrexperience.net/services/branded-spaces): Built environments, sales offices and temporary or semi-permanent spaces that make a brand physically tangible. Scope: Sales offices; Temporary spaces; Semi-permanent fit-outs; Physical transformations. - [Design & installations](https://www.xrexperience.net/services/immersive-experiences): Spatial, visual and technical design, from 3D visualisations and details to standalone physical or artistic interventions. Scope: Spatial design; 3D visualisation; Technical specifications; Installations & feature pieces. - [Events management](https://www.xrexperience.net/services/events-live-production): Planning, coordination and management of events from preparation through on-ground delivery. Scope: Supplier coordination; Schedules & logistics; Guest journeys; On-ground operations. - [Concept creation](https://www.xrexperience.net/services/experience-strategy): The central idea, theme and creative direction that gives a project its own identity and experience. Scope: Creative direction; Experience concepts; Narrative development; Audience journeys. - [Production, contracting & care](https://www.xrexperience.net/services/end-to-end-delivery): Fabrication, construction, fit-out, procurement, logistics and support after handover through maintenance and repairs. Scope: BTL production & POSM; Construction & fit-out; Procurement & logistics; Maintenance & aftercare. ## Project portfolio - [Babbo's](https://www.xrexperience.net/work/babos): Hospitality & branded spaces. An expressive dining space, from garden arrival to the last interior detail. - [Kiki's Chicha](https://www.xrexperience.net/work/kikis-chicha): Hospitality & destination experiences. Kiki's Chicha at Hacienda Heneish, seen from arrival to after dark. Listed project years: 2024 & 2026. - [Hacienda West](https://www.xrexperience.net/work/hacienda-west): Place experience. The Hacienda West archive follows the destination as a lived environment: composed details, social energy and moments that make a large place feel personal. - [Golf View](https://www.xrexperience.net/work/golf-view): Residential experience. Golf View is presented through the relationship between built space and open landscape, making calm and clarity part of the brand experience. - [Kode](https://www.xrexperience.net/work/kode): Brand activation. Kode's brand activation, explored through the setting, spatial identity and details in the project gallery. - [Jade Blu](https://www.xrexperience.net/work/jade-blu): Branded environment. Jade Blu translates a vivid brand world into an environment people can read immediately and remember after leaving. - [Jefaira](https://www.xrexperience.net/work/jefaira): Beach club experience. The Jefaira beach-club experience, from the wider coastal setting to places for gathering and the details that give the destination its character. - [Shell](https://www.xrexperience.net/work/shell): Corporate events. Shell event work from the XR Experience archive, showing a corporate brand setting through wide views and closer spatial details. - [Palm Hills Sales Spaces](https://www.xrexperience.net/work/palm-hills-sales-spaces): Sales environment. Across the Palm Hills sales office and Cleo settings, the environment is treated as an early, physical chapter of the customer relationship. - [Seven Fortunes](https://www.xrexperience.net/work/seven-fortunes): Premium brand experience. Seven Fortunes called for a premium experience whose confidence came from composition, material presence and control. ## Research and planning guides - [XR Journal](https://www.xrexperience.net/journal): All 10 articles, including research sources, practical guidance and FAQs. - [Experiential Marketing in 2026: Beyond the Photo Op](https://www.xrexperience.net/journal/experiential-marketing-trends-2026): What makes a brand activation worth attending in 2026? Explore participation, trust and measurement beyond the photo opportunity, with practical planning tips. - [AI Brand Activations: Personalization With Purpose](https://www.xrexperience.net/journal/ai-brand-activations): Make AI brand activations useful, personal and reliable. Explore guest choice, creative boundaries, on-site testing and meaningful measurement for live events. - [Sustainable Event Design: Build Once, Reimagine Often](https://www.xrexperience.net/journal/sustainable-event-design): Sustainable event design starts before fabrication. Learn how modular builds, material planning and aftercare can support reuse without losing creative impact. - [Experiential Retail: Beyond Pop-Up Footfall](https://www.xrexperience.net/journal/experiential-retail): Turn a pop-up visit into meaningful product discovery. Explore experiential retail design, customer journeys and metrics that tell you more than footfall alone. - [Hospitality Experience Design: Build Belonging](https://www.xrexperience.net/journal/hospitality-experience-design): Hospitality experience design goes beyond a beautiful arrival. Explore sensory consistency, local character and operational details that help guests feel welcome. - [Event ROI: A Practical Measurement Guide for 2026](https://www.xrexperience.net/journal/event-roi): Bizzabo reports 40% struggle to prove event ROI. Learn which KPIs to track, how to count costs, and how to report attributed returns without double-counting. - [Exhibition Stand Design: From Layout to Qualified Leads](https://www.xrexperience.net/journal/exhibition-stand-design): Freeman found 44% cite limited hands-on access as an event obstacle. Plan exhibition stand design, useful demos, qualified leads and measurable follow-up. - [Product Launch Event Planning: Brief to Follow-Up](https://www.xrexperience.net/journal/product-launch-event-planning): Freeman found 74% use events to discover products. Plan a product launch event with a clear brief, realistic budget, useful demos and accountable follow-up. - [Pop-Up Shop Budget: Costs, Quotes and Break-Even](https://www.xrexperience.net/journal/pop-up-shop-budget): Isla found 42% of build materials were single-use. Build a pop-up shop budget covering venue, fit-out, staffing, break-even, reusable assets and hidden costs. - [How to Choose a Brand Activation Agency in Egypt](https://www.xrexperience.net/journal/brand-activation-agency-egypt): Bizzabo reports 40% struggle to prove event ROI. Choose a brand activation agency in Egypt by checking strategy, delivery, quotes, evidence and measurement. ## Optional - [Official Instagram profile](https://www.instagram.com/xrexperience_net/): XR Experience's public brand profile; platform sign-in may be required. - [Official Facebook profile](https://www.facebook.com/xrexperience.net/): XR Experience's public brand profile; platform sign-in may be required. - [Official LinkedIn profile](https://www.linkedin.com/company/xrexperience-net/about/): XR Experience's public brand profile; platform sign-in may be required. - [XML sitemap](https://www.xrexperience.net/sitemap.xml): Canonical indexable page URLs and showreel video metadata. - [Crawler access rules](https://www.xrexperience.net/robots.txt): Machine-readable crawling directives.